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Camelle Kent Assumes CEO Role at WellPet


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Tewksbury, Mass.-based WellPet LLC pet food company has named Camelle Kent, a member of the company’s senior management team, as its new CEO. Kent joined WellPet three years ago and has been serving as WellPet’s chief commercial officer, with responsibility for product development, sales and marketing. Kent succeeds Tim Callahan, who has been appointed CEO and president at Berwind, the family company that owns WellPet.

“I’m incredibly proud of the work Camelle and I have done together over the past three years to build WellPet’s business in the U.S. and globally, bringing the benefits of WellPet’s high-quality pet food and treats to more pet families,” said Callahan. “Camelle has the business acumen, understanding and appreciation of WellPet’s culture and customers, and passion for pets that make her a clear choice to lead WellPet.”

Since joining WellPet in 2013, Kent has helped the company expand into new, fast-growing product categories and regions, including a move into raw nutrition with Wellness TruFood and WellPet’s acquisition of Sojos and the launch of Wellness in the UK market, as well as growth in Asia Pacific, according to the company.

Prior to joining WellPet in 2013, Kent served in senior global marketing roles for Timberland and Gillette.

“I’m deeply honored by and excited about the opportunity to lead WellPet,” said Kent. “WellPet is on the cutting edge of innovation in natural pet food, and I’m inspired every day by the expertise and commitment of our senior leadership team and the hundreds of team members who are part of the WellPet family.”

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