Camp Bow Wow Names President
Camp Bow Wow has appointed Julie Turner as its new president. Turner formerly served as vice president of marketing for the dog day care and boarding franchise company, which is headquartered in Westminster, Colo.
“Julie’s brand leadership at Camp Bow Wow over the past five years has helped pave the way for the company’s continued excellence and expansion in the market,” said Doug Drew, president of Mars Veterinary Health North America, parent company of Camp Bow Wow. “As president, we are confident that Julie’s organizational knowledge, experienced leadership and proven passion will ensure Camp Bow Wow’s continued success for years to come.”
As president, Turner will use her brand knowledge to drive unit level economics and maximize profitability for each of the 170-plus franchise locations, company officials said. She will also continue to “grow longstanding relationships with the franchise owners to foster a collaborative culture that leverages their insights to fuel innovation for Camp Bow Wow,” officials added.
In addition, Turner will focus on system growth on a domestic level as well as drive international expansion for Camp Bow Wow in Canada, officials said.
“I am honored to take on the role as president of Camp Bow Wow, and assume leadership of a brand whose mission and services I so strongly believe in,” Turner said. “At Camp Bow Wow, everyone shares a passion for what we do and it’s inspiring to lead a team who embodies the brand’s commitment to ensuring all dogs lead happy, healthy lives. I’m excited to work collaboratively with our corporate staff and franchise owners to maintain, and ultimately grow, Camp Bow Wow’s leadership position as the number one rated and most trusted pet care franchise.”
Christy Barnes, who formerly served as senior marketing manager, has been named director of marketing for Camp Bow Wow.