Caru Pet Food Partners with Pet Specialty Sales Brokerage Group
In an effort to enhance its brand’s national presence, Caru Pet Food has partnered with The Pet Firm, a pet specialty sales brokerage organization based in Phoenix. The Pet Firm will have national sales responsibility for all Caru foods and treats, including both the Caru Classics and Daily Dish brands, company officials said.
The immediate objective of this new partnership, officials added, is to support current distributors by expanding retail distribution and sales of both current Caru product offerings as well as new products planned for early 2020.
“We’ve been very impressed with The Pet Firm’s strong endorsement and eagerness to partner with Caru Pet Food,” said Adrian Pettyan, co-founder and CEO of Caru Pet Food, which is headquartered in Vero Beach, Fla. “As we approach the new year, we’re grateful to our new team members and the work they will do to promote our products. 2020 is shaping up to be an exciting year for us, and we’re thrilled to start it with this new partnership.”