The campaign was launched by the Petco Foundation and Blue Buffalo to raise money for pet cancer research and treatment.
Development plans are through a partnership with Jamie Weeks, an Orangetheory Fitness operator.
The company has also hired Ron Metzger as vice president of operations.
True Leaf Pet, a global cannabis and hemp wellness brand for pets, has named former Mars Petcare executive Kevin Cole as president.
Sustainably Yours Natural Cat Litter has a new website cohesive to product packaging.
Best Friends has plans to add PetChatz video chat technology to new locations.
The Miami-based pet marketing agency will distribute free samples of Fresh Breath by TropiClean Oral Care Water Additive to select households.
The company acquired three natural pet food companies last year.
The agreement will allow PetIQ to diversify and expand branded pet health and wellness products.
PetSmart says a former employee acting on behalf of the animal rights group undertook unlawful activities intended to damage the pet retailer and its employees.