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Corky’s Reflective Wear Names Dan Gartner CEO


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Corky’s Reflective Wear, a pet-safety product company, named Dan Gartner the company as CEO. Gartner is the former president of Chuck Latham Associates, a multi-million sales, marketing and retail support agency in the pet industry.

“Dan will be expanding our current distribution of our safety product line and concentrating on our line extensions with new products,” said Alan Jacober, president. “We know with his extensive industry knowledge and contacts within this industry he will bring this new exciting and highly profitable category to our existing and new retail partners.”

Corky’s Reflective Wear manufactures and distributes the patent pending Overcollar, jackets, leashes, women’s vests and equestrian products that are all visible up to 1,000 feet and weatherproof. Products are made with MiraFab, Corky’s proprietary fiber that is a technical performance fabric that is wind resistant, breathable, maintains body temperature, repels water, fast drying, machine washable, comfortable and is lined with a Micro-Polar Fleece and 3M 360-degree enhanced visibility tape.

“After my tenure with CLA, I formed a consulting firm, GIG, working with under-developed products in the pet industry,” said Gartner. “This relationship between Corky’s and GIG is an exciting partnership with the focus on getting back into the grass roots of building a company.”

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