Ello Pet Supply to Distribute Larger Bags of In Clover's Functional Cat Treats
Ello will make a larger size of In Clover’s Smile, Spry, Flow and Glow functional cat treats available to its retail partners. In Clover noticed that purchasing trends showed that people buy its 2.1-ounce cat treat bags three at a time so the company decided to create a bigger bag at 10.5 ounces, according to company officials.
“In Clover is excited to offer the 10.5 oz Feline Functionals through our distribution partner Ello Pet Supply,” said Allie Sparrow, director of business growth at Boulder, Colo.-based In Clover. “We are confident that this larger size will fit the needs of multi-cat households and bring functional treats packed with beneficial nutrients to their feline friends.”
In Clover does not use grain or sugar in its products, and all are free of wheat, corn and soy.
“We are pleased that In Clover responded to a need in the market and we are happy to be able to offer a larger sized bag to our customers,” said Jaime Rowe, President of Ello Pet Supply in Wheat Ridge, Colo.