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Emerald Pet Launches Enhanced Website



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Walnut Creek, Calif.-based Emerald Pet Products launched an enhanced website with new user-friendly options for retailers and consumers, according to the company. The website includes Emerald Pet’s newest product, Snug n’ Tug plush dog toys, which match the Twizzies characters: Piggy, Peanutty, Chicky and Turducky. The new merchandising drop-down tab enables independent pet retail stores to learn about the items offered to display Smart n’ Tasty products in their stores.

Within the merchandising section, retailers can find information on displays for Twizzies, Twizzies Bits, Little Chewzzies and Little Duckies. Customers can view images, download the catalog and learn about ingredients, guaranteed analysis and feeding recommendations for each product. A store locator lets pet retailers add their store to the company’s database so consumers easily can find their nearest retail store.

“We have really focused on building out our website this past year with user friendly menus that have been enhanced to function properly on mobile devices, tablets and PCs,” said Glenn A. Novotny, vice president of sales and marketing. “Consumer and store feedback were instrumental in the updates we implemented to provide in depth product information with merchandising solutions for our retail partners.”

For more information, visit emeraldpet.com.

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