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Healthy Pet Names New CEO


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Healthy Pet has named August F. DeLuca as its new CEO. DeLuca is taking the place of Ted Mischaikov, who is retiring.

“Since last fall, we diligently sought out the best candidate to lead Healthy Pet into its next era of success,” Mischaikov said. “It took many months and a nationwide search, which was more than worth the effort considering Augie’s experience, talent and excellent character.”

In his new role, DeLuca will be responsible for North American growth of all Healthy Pet products, and in collaboration with its parent company, J. Rettenmaier & Söhne, manufacturing for many markets overseas.

Most recently, DeLuca held the position of president for Rock Ridge Stone of Scranton, Pa., where he managed the vertically integrated manufacture through numerous growth and improvement initiatives over the past five years. He has held past roles of president, general manager, chief marketing officer, and director of sales and marketing withing the CPG category, as well as several board and advisement positions.

“I am very excited to join Healthy Pet,” Deluca said. “The company has strong brands, on trend products and a passionate team. I look forward to working with them to deliver the next phase of growth and development.”

Healthy Pet, which is based in Ferndale, Wash., includes the following brands: carefresh, CritterCare, ökocat, Simply Pine and Puppy Go Potty.

 

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