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Hyper Pet Finalizes Merger Agreement With R2P Pet


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Hyper Pet has finalized a merger with Pleasanton, Calif.-based R2P Pet. R2P Pet offers a broad assortment of toys, beds, apparel, leashes, collars and accessories. Brands include Ultra Paws, Mad Cat, Mega Mutt, The Zany Bunch, Mega Chewz, ChewShoes, Stuft and more. 

The company’s products are distributed in more than 30 countries worldwide with corporate offices in the U.S., Canada and Hong Kong. The leadership of both companies will remain with the combined entity in this merger, providing an even stronger focus on growth opportunities and accelerating innovation with the goal of providing the very best service to pet owners and retail partners, said company officials. 

“Once again, we have another very exciting acquisition that will lead to tremendous new opportunities and growth here at Hyper Pet,” said Tim Blurton, CEO of Hyper Pet in Wichita, Kan. “We were very impressed by R2P Pet’s brands and quality product lines, as well as their focus on design and innovation. Now with R2P Pet’s team coming together with Hyper Pet, we have created a highly capable, agile and robust business ready to bring significant impacts and positive changes within the pet industry.” 

The combination of these companies will allow for significantly enhanced product development, operations, sales and customer service, according to officials.

“We have always admired Hyper Pet. They are an innovative company that has a well-earned reputation for great products and excellent customer service,” said Nick Yerton, CEO of R2P Pet who will head up the NPD and growth side of the new business as president and CRO. “In looking to grow, our primary goal was to find a company with complementary strengths and a talented team. This merger with Hyper Pet allows us to achieve that goal.” 

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