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Indian Tech Startup Seeks to Build Global Online Dog Community



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Pets and tech belong together, believes Depinder Singh, founder of the Bengaluru, India, international online dog community startup, Woofyz, and he hopes to cash in on humans’ love of both.

Woofyz is billed as an online community where dogs, owners and dog-related businesses can socialize, learn about local businesses, find product and more.

The site offers a service where users can manage pet-related appointments; a veterinary function where the site manages outpatient service and walk-ins for vet practitioners, allowing them to view patients and create prescriptions that are then updated to the dog’s public Woofyz profile; and ecommerce, letting related businesses to sell online to the dog demographic.

Users can build profiles for their dogs, connect with their breed globally, filter by pets’ location and age, ask questions of the online community, meet other dogs in the neighborhood, share selfies taken with pets and more.

“The social backbone then gets extended to local businesses and a marketplace, where the users can search for their products and services […],” said Depinder. “It [will] include vets, groomers, trainers, kennels, [and] pet products.”

Since Woofyz launched a few months ago, Depinder said the site has gained 1,000 active users from 20 countries.

By the third year of operations, Depinder projects Woofyz will hit more than 3.2 million registered and 1.4 million active users, pull in more than US$4.5 million in revenue and earn an annual profit of more than US$3.5 million.

“It is a fact that for most of us, our lives revolve around dogs,” said Depinder. “Woofyz is awesome because it plans to make parenting so much easier for pet parents.”

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