Nulo Launches Mix-It Meals Campaign
Katie Lee and her dog, Gus
Nulo Pet Food has launched Mix-It Meals, a new array of culinary inspired recipes to make meal time healthful for pets. Leveraging Nulo's portfolio of super premium dog and cat food products, pet owners can now make more than 290 different meal combinations that mix a variety of flavors of High-Meat Kibble, Freeze-Dried Raw, Pouches and Bone Broths.
“Most pet parents today are as conscientious about their dog and cats' nutrition as they are their own,” said Michael Landa, founder of Nulo in Austin, Texas. “They're not only seeking high quality, thoughtfully-sourced food products, but are looking to engage more with their pets at mealtime. Mix-It Meals gives them the opportunity to create exciting dishes that are both healthy and indulgent for their pets.”
Nulo's nutritional philosophy led to the creation of species-appropriate diets for dogs and cats–foods high in animal-based protein and low in carbs, using low glycemic ingredients and functional elements such as human-grade probiotics that aid with digestion and immune support, said company officials.
The company’s high standards extend to all elements of its business including the partners they select to help educate and inform other like-minded pet owners, officials added. To that end, Nulo added Food Network star Katie Lee and her dog Gus, as well as Gold Medal Figure Skater Tara Lipinski and her dog Dublin, to their roster of supports. Lee and Lipinski have chosen Nulo to extend that same standard for nutrition to their pups. They will be featured as a part of Nulo's Mix-It Meals initiative, creating custom recipes using Nulo's line of products.