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Pawscout Receives Seed Funding


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Pawscout is the company behind Smarter Pet Tag and its corresponding Pawscout App.

Pawscout

Pawscout Inc., the company behind Smarter Pet Tag, recently closed $3 million in seed funding led by investment firm Leadout Capital. Pawscout will use the proceeds in an effort to cultivate stronger and safer neighborhoods for pets.

Pawscout holds the belief that design, technology and community can unite to eliminate the heartbreak of lost pets.

“In the age of space exploration and self-driving cars, lost pet posters are archaic,” said Andrea Chavez, founder of San Francisco-based Pawscout. “This additional capital will help us continue to create fun and safe neighborhoods for pets through the United States by giving our users tools to safeguard their pets and to quickly rally the aid of their community if the worst happens and their pet goes missing. We have already helped reunite more than 4,700 lost pets with their people.”

Pawscout’s Smarter Pet Tag, which debuted in retail stores last year, merges Bluetooth connectivity, a smartphone app and a cloud service. The Pawscout App allows pet owners to create medical and behavioral profiles for their pets, coordinate search and rescue, as well as engage with their local community in real time.

“It is clear that Pawscout’s vision for safer and more connected pet communities, combined with the advancements they are making in a tech space that has been neglected for years, makes them pioneers in pet technology,” said Alison Rosenthal, managing partner of Leadout Capital in Portola Valley, Calif. “We are thrilled to partner with their team in growing the platform and further developing the much-needed technology for this previously underserved community.” 

Pawscout plans to tap into Rosenthal’s background as a business leader at Facebook to help the company grow its pet network.

 

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