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Pawtree Receives Growth Investment


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PawTree, a company that offers offers natural pet food, pet treats, holistic supplements, and more for both dogs and cats, has received a $7 million growth investment from private investors. Exact terms of the deal were not disclosed, but the investment capital will be used to further accelerate the growth and expansion of pawTree nationally, according to company officials. 

The investment will go a long way in expanding the reach of pawTree’s natural pet products. pawTree’s products aren’t sold through traditional retail stores or online pet sites. Instead, products are sold exclusively through a group of nearly 1,500 “petPros,” or independent reps who share the products and earn commissions. 

“Anyone with a passion for pets can join as a petPro and get paid commissions,” said Roger Morgan, founder and CEO.

The petPros simply share the pawTree products with others and earn residual commissions when people go to the pawTree site and buy.

Since launching in 2014, pawTree has more than doubled each year, according to officials. 

"We make a difference in the lives of pets and their people, which is at the heart of our vision to create a world filled with unconditional love where pets and their people thrive,” Morgan said. 

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