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R2P Pet Names New Vice President of Sales—Pet Specialty



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Pet product manufacturer R2P Pet of Pleasanton, Calif., has named Bill Sieber as the company’s vice president of sales—pet specialty.

Sieber has more than 15 years of sales experience in the pet supplies and consumer packaged goods industries, most recently with Petmate and Quaker Pet Group. In his new role, Sieber will lead R2P Pet’s expansion into pet specialty and other growth channels.

“It’s not every day you have the opportunity to bring on an accomplished leader like Bill,” said Nick Yerton, CEO of R2P Pet. “We’re excited to have him join our sales team. He brings a vast amount of experience and industry knowledge and will be invaluable as we look to expand our business in the pet specialty channel.”

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