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Teef! to Launch New Packaging at SuperZoo


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Teef!, a new pet dental care brand by Primal Health LLC, will be launching its new packaging at SuperZoo, which is scheduled for Aug. 20-22 in Las Vegas. Teef!, a water additive in powder form, will also be on hand at booth 1277.

Unlike other dental products, Teef! works below the gum line to target the root cause of disease, according to company officials. Teef!’s patented formula, Protektin, is “powered by science that’s been clinically proven to stop bacteria from causing dental disease in both humans (tested for 8 years) and dogs (tested for 4 years),” officials said. The product uses four 100 percent safe, concentrated ingredients that naturally function like a molecular toothbrush when added to drinking water, officials added.

“Our plant-derived prebiotic technology differs from current approaches that only mask the symptoms of dental disease or endanger the health of their users,” said Emily Stein, Ph.D., founder of Teef! “Teef! actually targets the root cause where they do the most damage, below the gum line.”

Dr. Stein originally developed Teef! to help her grandmother maintain better daily dental hygiene. After she saw similar life-threatening health issues in her rescue pup, Tinzley, she created a version for dogs.

“Her 15-year background in microbiology and immunology and rheumatology, combined with her passion to improve the health of her best friends, created the ‘perfect storm’ for innovation that can improve millions of lives every year,” officials said.

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