Torus Maker to Launch 4 Soluble Dog, Cat Supplements
Wellington, New Zealand-based Heyrex will launch four new, soluble animal health supplements for cats and dogs to be used with the Torus water bowl at Global Pet Expo, March 16-18 in Orlando, Fla.
The water-soluble Electrolyte tablets are formulated to help maintain normal fluid balance and assist with immune support, joint health and digestive health; the Immunity formulation fights free radicals and helps support the immune system; the Probiotics formula helps maintain a healthy digestive tract with 200 million colony-forming units of live (viable), naturally occurring microorganisms; and the Joint health formula assists with maintaining normal, healthy cartilage and joint function. All of the new supplements are veterinarian-formulated and backed by scientific research to help provide essential nutrients for dogs and cats, the company states.
“The pet supplement market is experiencing unprecedented growth due to a strengthening of the human-pet bond,” said Kim Goldsworthy, general manager, sales and marketing at Heyrex. “Pet parents continue to seek out unique products that address specific needs and that are easy to use. Our supplements are formulated to meet what pet parents expect in terms of quality ingredients and convenience of use.”
Each product comes with a reusable cartridge that facilitates use of the tablets within the Torus watering system. The electrolyte product is available in 20-count jars, while the Immune health, Joint health and Probiotics products are available in 30-count jars. One or two tablets daily, based on body weight, is all that is required.