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WPA Unveils SuperZoo Show Dates for 2020


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SuperZoo has unveiled the dates for its 2020 show. The first day, Aug. 24, will be focused on education, while the show floor opens for the full experience from Aug. 25-27 at Mandalay Bay in Las Vegas. SuperZoo 2020 dates are aligned with the pet industry buying cycles to best serve the needs of retailers in attendance. 

“SuperZoo provides a platform for retailers and buyers to successfully compete in today’s marketplace,” said Jacinthe Moreau, president of World Pet Association (WPA), the producers of SuperZoo. “Rather than a singular segment focus, SuperZoo provides the entire pet product community a forum for discovering market-ready products, insights from industry-leading education and the largest network of peers for idea sharing.”

SuperZoo 2020 will unveil future trends to affect the pet care community, with forward-thinking, actionable education as a flagship offering, said WPA officials. Customized content will help attendees from each industry segment discover new business trends, marketing solutions, digital advertising techniques, new retail strategies, grooming skills, animal wellness training and more. Sessions will supply attendees with the tools to refine their business acumen and learn best and next practices to set themselves for success in our ever-changing retail landscape.

SuperZoo exhibitors will enjoy unparalleled access to an audience of decision makers and buyers from a variety of product and service segments, WPA officials said. There are more than 30 percent more qualified attending retailers at SuperZoo than any other show in North America, officials added. Retail buyers can also expect to find everything for their merchandising needs as they explore the more than 1,200 established national and emerging exhibiting brands. SuperZoo provides an opportunity to replenish stock and discover new product trends. 

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