Wahl Unveils America's Dirtiest Dog
Wahl and GreaterGood.org have unveiled America's top shelter dog makeover in the 2017 Dirty Dogs Contest. The contest demonstrates the power of grooming, and awards the top three dog makeovers with grant money for their local shelters.
Sissy came to her rescue so badly matted it was difficult to tell she was a dog. Her ears were matted to the side of her head, her chin was matted to her chest and her four paws were the size of boxing gloves. After a full eight hours of grooming, her true beauty was revealed and she was quickly adopted. Sissy’s dramatic transformation not only got her a second chance at life, but the title of America’s top shelter dog makeover in the 2017 Dirty Dogs Contest.
"Without proper grooming, shelter dogs are often perceived to be 'damaged goods' and overlooked by adoptive families," said Shay Moeller, pet product manager for Wahl. "However, by providing shelters with much-needed grooming supplies, we can help in their efforts to transform these dogs into the healthy, fun loving pets they really are. The end goal is for all dogs to find a forever family, just like Sissy did."
Millions of dogs enter shelters each year, and the vast majority of them are dirty and matted. Unfortunately, less than half of these dogs are getting the grooming they need. For the past six years it has been Wahl's mission to draw attention to this problem with their annual Dirty Dogs Contest.
This year, 2,400 bottles of Wahl's pet shampoos were donated to shelters in need, helping to wash and ready more than 20,000 dogs for adoption. In turn, the shelters posted hundreds of transformations into the Dirty Dogs Before & After Gallery. Ten of the most dramatic makeovers from the gallery were selected to participate in the contest, and public votes determined the top three winners.
Suncoast Animal League in Palm Harbor, Fla., the shelter that saved Sissy, will receive a $5,000 grant to further support their efforts. In addition, second place winner Wookie from J.J. Woofin' Paws Rescue Agency in Woodland Hills, Calif., will receive a $2,000 grant, and third place dog Stubin from CARES Rescue in Brooksville, Fla., will receive $1,000.
"Our rescue is known for taking on some of the most difficult cases," said Rick Chaboudy, executive director at Suncoast Animal League. "For instance, Sissy and the other four dogs she was rescued with known as 'The Fab Five,' required extensive medical and grooming care that cost nearly $9,000. Winning this grant will allow us to help many other animals like Sissy in life threatening situations."
"Dogs left 'as is' most likely won't get adopted," added Chaboudy. "This is why grooming is immensely important. The dog not only looks better, but feels better, which makes them even more adoptable."