Where Vintage Meets Nutrition
A retailer in Seattle’s historic Pioneer Square mixes funky products (think Star Trek-themed pet gear) with premium food and treats.
|AT A GLANCE: PIONEER PET FEED & SUPPLY|
Owner: David Bovard
Type of business: brick and mortar
Years in business: 3
Special services: monthly visit from an in-house veterinary clinic for vaccines, nails, ears, anal gland care, microchipping and basic care; adoption events
PPN: What are the top-selling products in your store right now?
DB: Green JuJu by Green Juju Kitchen is a great Seattle company that makes a raw green superfood for dogs (my cats use it too), Farmina N&D dog and cat food has been a surprise hit, and I carry the entire line from Evanger’s Dog & Cat Food Co., and the canned food continues to sell like hotcakes. Also the leather and jute Pancakes from Aussie Naturals and the rest of the company’s breakfast line of dog toys are doing really well.
PPN: What is your favorite product right now?
DB: I love everything in my store, but I’d say E3Live, the blue-green algae supplement from Upper Klamath Lake in Oregon. Its use is beneficial for any species of animal—dog, cat, small mammal, reptile, avian and us humans, too. The powder is easy to administer in food or liquid. I’ve used it for my pets and myself for several years and can attest to the benefits.
I continue to be excited by the entire Star Trek line from The Coop, a Washington state company. I offer the entire line year round. Every day I have new members joining Starfleet, and it’s fun connecting with other Star Trek fans.
PPN: What trend have you been keeping your eye on most closely?
DB: I am obsessed with any toy or dish that challenges a pet by dispensing food and treats, especially for cats. Working for one’s food is important for mental stimulation and digestion.
PPN: What business challenge are you currently in the process of tackling?
DB: I am in the midst of offering local customers the option to put together orders for curbside pickup, but the system I’ve been using has been facing some issues and delaying its premier.
I’m also faced with choosing to internally expand by better utilizing space I have or moving across the street into a space that would get more foot traffic. I’m pleased with my space, but I’m trying to think ahead to the next 15 years.
PPN: What business goal are you hoping to achieve this year?
DB: Getting all my product entered into my POS with a great photo, description and SKU info would be great.
This article originally appeared in the September 2015 issue of Pet Product News.