Pet Industry News Current Issue Exclusives Classified Ads Marketplaces Industry People & Profiles Pet Industry Resource Center
1:16 AM   April 18, 2014
Your E-mail:
Click Here to Subscribe
Subscriber Services
Which type of signage do you most prefer to use inside your store?
Click Here for Complete Breed & Species Profiles
Product Finder
Bookmark and Share
Fluorescent Pet Mice Available for Retail

Posted: Friday, March 20, 2009

neon miceRed, yellow, blue, green—these are not the first colors one might think of when envisioning mice. But one company, NeonPets LLC, of San Francisco is trying to change that.

NeonPets debuted a rainbow of fluorescent pet mice called NeonMice at Global Pet Expo in February. While they don’t look much different from ordinary mice in regular light, NeonMice appear to “glow” when placed under a black light.

NeonPets owner Christopher Dean said NeonMice were produced in a laboratory by inserting fluorescent genes, originally extracted from jellyfish and reef coral, into mice embryos. Afterward, the embryos were inserted into female mice in a process similar to in vitro fertilization, he said. The fluorescent gene then is inherited naturally through breeding.

Dean said genetically modified mice are relatively common in biology labs where fluorescent proteins are used as genetic markers. He said it’s a safe, pain-free procedure that he likens to the selective breeding of dogs or any other animal, “except that it’s just for this particular color, which comes from a different animal.” He noted that genetically modified fluorescent fish have been available to the public for several years.

NeonPets only offers sterile male mice for retail. The mice come with or without hair, which is the only part of the mouse’s body that does not “glow.”

According to the company, NeonMice are as healthy as ordinary mice and will not cause an animal to suffer deleterious effects if ingested. However, Dean said the mice are not meant to serve as feeders. <HOME>


 Give us your opinion on
Fluorescent Pet Mice Available for Retail

Submit a Comment

Industry Professional Site: Comments from non-industry professionals will be removed.

Become a Fan of Pet Product News  International
Follow us on Twitter
Copyright ©  I-5 Publishing, LLC. All rights reserved.
Our Privacy Policy has changed.
PRIVACY POLICY/OUR CALIFORNIA PRIVACY RIGHTS.
Terms of Use | Guidelines for Participation
Disclaimer: The posts and threads recorded in our messageboards do not reflect the opinions of nor are endorsed by I-5 Publishing, LLC, nor any of its employees. We are not responsible for the content of these posts and threads.



Gold Standard

*Content generated by our loyal visitors, which includes comments and club postings, is free of constraints from our editors’ red pens, and therefore not governed by I-5 Publishing, LLC’s Gold Standard Quality Content, but instead allowed to follow the free form expression necessary for quick, inspired and spontaneous communication.