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Phillips Feed Acquires Super-Dog

Posted: October 7, 2010, 2:45 p.m., EDT

Phillips Feed Acquires Super-Dog Phillips Feed and Pet Supply of Easton, Penn., reported today that it has acquired Super-Dog Pet Food Co. of Leola, Penn., a move that will help the new company to "aggressively support” the independent pet channel.

The company will operate under the direction of CEO Blaine Phillips and COO Fred Schober, who was previously head of Super-Dog Pet Food.

On its list of future plans: increasing sales support, making ordering easier and expanding the current catalog of products. The company will also explore the opportunity of more frequent deliveries to customers.

"The goal is to allow retailers to keep their inventories more manageable on a wider variety of products while maintaining a more profitable balance sheet,” according to Phillips Feed and Pet Supply.

Phillips Feed and Pet Supply has distribution facilities in Easton, Penn.; Spartanburg, S.C.; and Lakeland, Fla. Super-Dog Pet Food operates two facilities in Leola, Penn., and Taunton, Mass. <HOME>

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I was really hoping the acquisition would be the other way around since Phillips Feed almost always makes mistakes on there orders and their inside sales reps are not very personable.No one will ever meet the quality and professionalism that Superdog is known for.
Mike, Phila., PA
Posted: 12/17/2010 8:07:32 AM
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