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Absorption Corp. Takes Carefresh Lesson Plan Online

Posted: Dec. 22, 2011, 6:55 p.m. EST


In an effort to grow the small animal category, Absorption Corp. of Ferndale, Wash., has made its free Carefresh Critter College lesson plan for teachers downloadable at www.carefresh.com.

Geared for teachers of grades four through seven, the curriculum is designed to teach teachers to teach students how to care for small pets such as rabbits, hamsters and guinea pigs.

“The goal of Carefresh Critter College to help grow the category by creating a new generation of responsible pet owners,” said Shawn Dooley, Absorption Corp. chief development officer. “The download makes it easier than ever for teachers to bring this interesting and fun curriculum to their classrooms. We encourage retailers to share the link with their local schools.”

Child with pet guinea pig

The curriculum, which Absorption reports meets national and state standards for science, math and language arts, covers eight topics, including bringing a new pet home, choosing the right pet supplies, handling small pets safely, safe pet snacks, cage cleanup and pet exercise.

The lesson kit includes lesson plans, activity sheets, videos and other materials.

Absorption Corp.’s customer service department estimates it receives about 30 to 40 lesson plan requests per day.

The program has also been marketed to teachers on Petco’s and Petsmart’s websites. For example, teachers can request one free “Carefresh Lesson in a Box” kit each year from Petco.com.

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