Pet Industry News Current Issue Exclusives Classified Ads Marketplaces Industry People & Profiles Pet Industry Resource Center
4:45 PM   March 31, 2015
Click Here to Subscribe
Subscriber Services
Subscriber Services
How many of your customers ask about the safety of the food and treats they buy?
Click Here for Complete Breed & Species Profiles
Bookmark and Share

Greenies Launches New Television Ad

Posted: July 15, 2013, 5:10 p.m. EDT

Greenies dental chews are getting more airtime starting today with a new television commercial.

The advertisement shows a child getting excited about a toothbrush to clean his teeth, then a dog getting excited to clean its teeth with a Greenies canine dental chew.

The commercial aims to drive more traffic to pet specialty retailers. A similar ad last fall, part of the Season’s Greenies promotion, was the brand's first television commercial.

A closing scene tells viewers to "Find us at PetSmart, Petco and your local pet store."
"Our advertising campaign will introduce millions of pet owners who have yet to discover Greenies … to the product and demonstrate the triumphant moment of giving a treat with superior taste and oral health benefits,” said Keith Danoff, Greenies’ global brand director.

The commercial will play throughout the year in 15- and 30-second spots on U.S. cable and network channels.

Greenies, a brand of Franklin, Tenn.-based Nutro Co., has the Veterinary Oral Health Council’s Seal of Acceptance for plaque and tartar reduction.


 Give us your opinion on
Greenies Launches New Television Ad

Submit a Comment

Industry Professional Site: Comments from non-industry professionals will be removed.

Dog Training Solutions
Buy Now
Clicker Training
Buy Now
Grooming Your Dog
Buy Now
Copyright ©  PPN, LLC. All rights reserved.