Posted: Nov. 27, 2013, 3:55 p.m. EST
DogTV, a television channel designed for canine viewers, will broadcast home videos as part of a programming expansion, the San Francisco company reported Monday.
Pet owners may submit video clips of their dogs through the DogStar contest link on the DogTV Facebook page. Entries will be accepted through Dec. 21.
The DogStar show will premier Dec. 21 on DirecTV Channel 354 and will be available on weekends only. DogTV also is broadcast through an online subscription.
DogTV content is divided into three categories: relaxation, stimulation and exposure.
"DogStar gives us the opportunity to create stars out of our biggest fans and showcase their many talents,” said Gilad Neumann, CEO of DogTV.
As part of the DogStar contest, two veterinarians—animal behaviorist Nicholas Dodman and TV personality Marty Becker
—along with animal trainer Victoria Stilwell will select three dogs to participate in a film shoot that will become part of DogTV’s regular programming.
In addition, 10 top videos will be chosen through social media voting, with the winning dogs receiving NoviPet nutritional supplements.
subscribers may sample DogTV for free from Dec. 2 to 8. The channel, which debuted Aug. 1, normally costs $4.99 a month.
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