Posted: Feb. 24, 2014, 3:45 p.m. EST
Aquarium equipment manufacturers EcoTech Marine and Aqua Illumination have agreed to merge but maintain their individual brands, the companies announced today.
Allentown, Pa.-based EcoTech and Ames, Iowa-based Aqua Illumination will each continue to manufacture their own product lines.
Other terms of the deal were not disclosed.
"This merger provides an opportunity for EcoTech Marine and [Aqua Illumination] to fill specific niches within the aquarium industry,” said Tim Marks, president of EcoTech Marine. "It was a move that just made sense given both companies’ commitment to advancing aquarium technology by offering never-before-seen engineering and software solutions to aquarists with ever-improving products.”
EcoTech Marine’s Radion XR30w Gen 3 (top) and Aqua Illumination's Hydra 52 (bottom).
Each company recently launched new products: EcoTech’s Radion XR30w Gen 3 and Aqua Illumination’s Hydra 52 LED light.
"Both companies have an unwavering pledge to provide our customers with the very best in innovative aquarium products,” said Chris Clough, president of Aqua Illumination.
Marine, founded in 2003, makes VorTech pumps, Radion lighting products, Elements coral glue and other accessories.
Under parent company C2 Development Inc., Aqua Illumination is known for its high-efficiency reef aquarium lighting systems.
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