Contents - March 2011

Roundtable: Sustainability  
Industry participants discuss how they reduce the environmental effects of their products and business practices. Read roundtable»

Natural Flea and Tick Prevention
Manufacturers are answering the call of pet owners and regulators by devising new natural solutions in the fight against fleas and ticks. Read more»

Profile: Noble Beast 
Two long-time friends fill a void in central Phoenix.

Very Cool Eats
Marketing refrigerated and frozen food is all about education.

Raw Food
Consumers look for unique, human-grade ingredients for both dogs and cats.

Profile: Sebastian's 
Two family-run stores in Oregon are as different as the communities they serve.

Pet Adoption
Pet industry professionals join forces to make a difference in the lives of animals in need.