IN EVERY ISSUE
4| Editor's Note

39| EcoTrendy: Selling Sustainability

12| Pet Industry Calendar of Events

34| Business Savvy

32| Ad Index/Product Index

FEATURES
Cover Stories
Fresh and New:
Spring fashion is in bloom.

Howlin' in the Rain:
Rainwear brings revenue.

A Little Something Extra:
Accessories are still in style.

Selling the Staples:
Food and treats draw in business.

PROFILES
Boutique
23| Dapper Dog

Manufacturer
31| Green Dog Designs

PRODUCTS
36| Boutique Bazaar

NEWS
5| APPA Pulls Funding from PIJAC

6| Backer Attendance Remains Stable

7| The Wag Inc. Unveils New Brand Identity

8| Former APPA Staffer Maureen Gormley Dies

8| Manufacturers Reach Out to Celebrities

9| Companies Benefit Cesar Millan Foundation

9| Pet Fashion Week Heads to Brazil

9| APPA Holds Pet Poetry Contest for Kids

9|  Barkers Bowtique Launches New Line

10| California Savannah Named World's Tallest Cat

10| Toru Expands Charity Line

11| Shop Launches Dog-Friendly Initiative

11| Wag Hotels Encourages Adoption with Gift

11| Pooch Hotel Opens in California

13| Survey Shows Online Retailers Profitable, Optimistic

14| The Limited Launches a Pet Line

15| Wag'n Tails Awards Van to "Groomer Has It" Winner

Grooming
30| Shampoos
Profile: 4Paws Only Mobile

32| Grooming Salon