Pet Product News Editorial Blog:
October 14, 2010
Some Advice For…
By Melanie Dallas
As a mother of two girls, ages 11 and 7, I find myself giving advice often whether my girls ask for it or not. With that in mind, here is some advice for…
People Who Enter My Store Trying to Sell Me Something
My business is my livelihood. It puts food on the table and clothes on my family’s backs. If I am working with a customer, please do not interrupt me to try to pitch whatever it is that you are selling. My customers are more important to me than getting a better rate on my credit card transactions, switching energy companies or carrying your handmade dog toys in my store. When I give you the eye, it means go away. It does not mean continue your pitch. When I say I’m not interested, that means I’m not interested today, tomorrow, the next day, the next month, the next year…do not come back in a week and inquire again.
What happened to salespeople calling ahead and scheduling an appointment, perhaps outside of business hours? Don’t you think I’ll be more engaged with whatever it is you are trying to sell me when I don’t have customers coming into the store? Don’t they teach that in business school anymore?
People Who Want to Leave a Flyer in My Store Advertising their Canine-Related Services
If I’ve never seen you before or don’t know you personally, why would you expect me to advertise your new business venture to my customer base? I have worked very hard for almost 5 years establishing relationships, building trust and gaining customers’ confidence in the products I carry. By putting your flyer in my store, I am essentially endorsing your service. If I don’t have first-hand knowledge of you or how you do business, please don’t be offended if I politely refuse your request.
I do pay rent to a landlord to operate my business out of my two store locations. If you have a dog-walking business and want to leave your flyers, please don’t look at me like I have two heads when I ask if you’d like to purchase some treats for you clients. This is a two-way street, ya know.
People from Animal Rescue Groups Who Want Me to Carry Their Fundraising Products in My Store
Yes, I am a dog store. Yes, I love dogs. I do raise money for several different rescue groups throughout the year in conjunction with the community events that I host. I donate thousands of dollars to deserving groups who do wonderful work saving animals from almost certain death and I do so because I want to. Please do not be offended if I won’t sell your group’s calendar, coffee mug or bumper sticker in my store. I do have a business to run and sometimes the products you want me to sell just don’t fit into the vibe of the store or they directly compete with products that I do sell. If I start selling your group’s wares, then I have to open my store up to other group’s wares. As stated earlier, there’s that landlord and that monthly rent that I need to pay to stay in business.
When you storm out of my store offended that I won’t carry your calendar, coffee mug or bumper sticker announcing to the world that you’ll never purchase anything in my store, I know I’ve made the right decision.
« All Editorial Blogs
Give us your opinion on
Some Advice For…
Industry Professional Site: Comments from non-industry professionals will be removed.