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Pet Product News Editorial Blog:

Friday, December 18, 2009

How Much Is The Fish In the Tank?

By Melissa Kauffman

Editorial Director, BowTie Incorporated

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Can your customers bargain/negotiate prices with you?
Yes, absolutely 24.24%
Yes, but only for relatively high-ticket items 27.27%
I'm not sure; no one has ever tried 25.76%
Absolutely not 22.73%
Source: PetProductNews.com Industry Poll
To haggle or not to haggle, is that a question for a fish store retailer? The definition of haggle is “to bargain, as over the price of something.”

Now I love to haggle as much as the next person, but typically I only haggle at the swap meet or a yard sale, not at my local pet retail store.

However, that’s just me. But what about fish retail store customers? Do they consider their aquarium fish or aquarium fish product prices set in stone? So we asked the online users at FishChannel.com if they ever tried haggling or negotiating prices with their pet fish retail store?

Apparentl,y the majority was more like me than I thought. A whopping 44 percent never tried haggling or bargaining at their local fish retail store. Although 24 percent never tried it before, once they thought about it, they were willing to give it a try. Another 25 percent have tried haggling with great success while 8 percent tried it with no success.

Haggling can be fun for both the pet store retailer and the pet store retailer customers. It can be a win-win situation. The retailer is able to move something off the store floor that he was unable to sell at a set price and the customer leaves with the product and a sense of accomplishment.

So instead of the next Special Sale Day, why don’t you try a Make Me an Offer Day. I bet you your customers won’t be able to refuse.

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