Camp Bow Wow officials are celebrating the company’s accomplishments that have taken place during the first half of 2020. The dog day care and boarding franchise, which is based in Westminster, Colo., currently has more than 180 open locations and more than 50 in the process of opening across North America.
One such success, according to officials, is Camp Bow Wow releasing new technologies and resources to better serve its communities across North America.
“Camp Bow Wow expedited the roll out of digital processes and capabilities to improve the speed and ease of transactions for customers, while addressing health and safety considerations associated with in-person interactions,” officials said in a statement referring to the COVID-19 pandemic. “The brand rapidly debuted a secure, contactless system that eliminated the need for face-to-face payments with an online format for financial transactions, as well introduced a digital camper application.”
In addition, the company launched revised processes to foster the strong partnership between Camp Bow Wow’s corporate team and franchise network, and ensure open channels of communications, officials said.
New tools for franchise owners include virtual trainings on topics such as social distancing protocols and emergency preparedness, Paycheck Protection Program (PPP) and Small Business Administration (SBA) assistance, customer communication materials and additional operational resources, according to officials.
Bow Wow Buddies Foundation, Camp Bow Wow’s nonprofit organization, has also continued its dedication to helping dogs receive proper medical care.
“Providing urgent funds to both homeless canines and those whose parents cannot afford their veterinary bills, the foundation experienced a significant increase in applications due to the financial ramifications of the pandemic,” officials said.
Since January 2020, the foundation has provided medical grants to 58 dogs in need, increasing the foundation’s total grants to cover necessary medical care to more than $600,000 for 500-plus dogs, according to officials.
“Our unwavering commitment to our franchise owners and campers is at the heart of what we do,” said Julie Turner, president of Camp Bow Wow. “During these unprecedented times, I have been so proud to work alongside our canine-loving franchise owners and support them in their dedication to pet parents across North America. Together we’ve streamlined operations and introduced new capabilities that have allowed us to quickly adapt the customer experience to what our two and four-legged friends need right now.”
Following a record franchise sales year in 2019 with a 16 percent increase in units sold, officials noted that Camp Bow Wow has continued “to propel the company forward through a series of recent accomplishments.” For instance, the company opened nine new camps nationwide with six first-time franchise owners and three multi-unit owners who have invested in multiple franchised locations; expanded the brand’s presence in Texas with four new locations, and officially brought the Camp Bow Wow experience to Oregon with the debut of Camp Bow Wow in Hillsboro; and strengthened its high-growth network with 12 franchise sales for new locations across North America.
“A further tribute to the company’s successes to date in 2020, Camp Bow Wow has been awarded numerous accolades that speak to its recent developments,” officials said.
Such developments include the following:
• Achieved multiple honors from “Franchise Update Media’s” Franchise Innovation Awards, including:
- Received first place for the Most Innovative Building Design, Remodel or Prototype for Camp Bow Wow’s lobby redesign
- Awarded first place in the Most Innovative Use of Technology category to celebrate Camp Bow Wow’s successful transition to digital employee training and immersive e-learning experience
- Named second place in the Most Innovative Service Introduction category for Camp Bow Wow’s enrichment services program
- As a result of the awards, Camp Bow Wow was selected as one of four finalists for “Franchise Update Media’s” Franchise Growth and Development Leader Award
• Recognized by “Denver Business Journal” as one of the Top Workplaces in 2020 for the corporate Camp Bow Wow office.
“As the leading pet care franchise for two decades, we know that innovation is a key to success,” Turner said. “We’re thrilled to have been recognized for that commitment, and receive so many honors for the new programs and initiatives we’ve implemented to evolve with changing trends and technologies.”