The COVID-19 pandemic may have dampened the U.S. economy, but pet owners still spent big on non-medical needs and supplies in 2020, according to a new survey by PetPlace.
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The millennial generation has overtaken baby boomers as the largest pet-owning demographic in the U.S.
In 2015, the total amount Americans spent on their pets last year rose by $3.4 billion—thanks to a $5.4 billion jump in pet food spending—but pet supplies spending was down $2.1 billion.
Total pet spending in the U.S. is now at $63.38 billion.